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The Future of Aligned Marketing Is Here: Learn My Favorite AI Tricks for Your Business' Brand Growth
If you’ve been watching the rise of AI in business and wondering, “How do I use this in a way that feels aligned with my brand, voice, and v
Elissa Jane Mastel
2 days ago2 min read
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5 Wildly Effective Marketing Moves That I Use to Help Startups Go from Scrappy to Scaled
Most startups don’t fail because their product is bad—they fail because their message gets lost in the noise. As a Fractional CMO and market
Elissa Jane Mastel
Mar 253 min read
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Creativity is Your Competitive Edge: Why Entrepreneurs Need to Stop Hustling and Start Creating
The Myth: More Hustle = More Success
For years, we’ve been told that success in business is all about grinding harder, working longer, and
Elissa Jane Mastel
Mar 173 min read
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Why Mindset Is the Missing Link to Your Success as an Entrepreneur
In the world of entrepreneurship, success is often framed as a game of strategy. Business owners chase the next big marketing hack, the perf
Elissa Jane Mastel
Feb 42 min read
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The Mental Edge: Cultivating a Growth Mindset, an Entrepreneur's Guide
As an entrepreneur, your mindset can be your greatest asset or your biggest liability. Success isn't just about strategies and tactics
Elissa Jane Mastel
Oct 7, 20244 min read
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This is Why You Need to Hire Me as Your Fractional CMO. Might be the Smartest Marketing Move You'll Make For Your Business This Year
First of all, I get the buzz is buzzing, but you might be asking yourself, What the heck is a Fractional CMO? And why do I need one?...
Elissa Jane Mastel
Aug 9, 20243 min read
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